Bahnhofstrasse
Zürich’s most iconic shopping street, Bahnhofstrasse, stretches from the main train station down to Lake Zurich and is a true magnet for fashionistas and luxury lovers. The boulevard is lined with high-end boutiques, designer labels, Swiss watchmakers, and flagship stores of international brands. Side streets and arcades also hide smaller shops, jewelers, and specialty stores. Even if you’re not planning on buying, strolling along the Bahnhofstrasse offers a quintessential Zürich experience.
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