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Frankfurt

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Overview

Shopping The guide was updated: 2025-10-08

Frankfurt, Germany’s economic heart, is also a shopper’s city, with its main hub in the city centre. The pedestrian street Zeil is home to Galeria, a classic department store, and the modern MyZeil mall.

For luxury labels, Goethestraße is the city’s top destination. Just next door, Freßgass mixes shops with cafés and gourmet food outlets, while Kaiserhofstraße offers a quieter alternative for high-end boutiques.

South of the river Main, Sachsenhausen has a more relaxed feel with small boutiques, design stores, and artisanal shops. Bornheim, along Bergerstraße, is a lively area for vintage fashion, design shops, and cafés popular with younger crowds.

Shopping at Zeil

Shopping at Zeil

The Zeil is Frankfurt’s main shopping street, running through the city centre with a mix of well-known brands, smaller boutiques, and the modern MyZeil shopping centre. Most of the street is pedestrian-only, making it easy to move between shops, stop for a snack, or people-watch for a while.

MyZeil

MyZeil

Located in the heart of Frankfurt on the bustling Zeil, MyZeil is one of Germany’s largest shopping and leisure centers. Its gigantic curved glass façade makes the building an architectural highlight, worth a visit even if you’re not planning to shop. Inside, you’ll find six levels of shops, dining options, and leisure activities, featuring a mix of international and mid-range brands. And don’t miss the roof terrace, which offers panoramic views of the city.

Goethestraße

Goethestraße

If you’re looking for luxury shopping, Goethestraße is Frankfurt’s most exclusive address. Often called Frankfurt’s 'Rodeo Drive,' this short but prestigious street is home to top international designer boutiques such as Gucci, Louis Vuitton, Chanel, Prada, Hermès, Versace, and Tiffany & Co. Located between the Opera District (Opernplatz) and the Banking Quarter, Goethestraße offers a refined atmosphere of sophistication and style.

Schweizer Straße (Sachsenhausen)

Schweizer Straße (Sachsenhausen)

Located south of the Main River in the vibrant Sachsenhausen district, Schweizer Straße is a charming, character-filled shopping street that appeals especially to younger crowds and those looking for a more relaxed pace. Here, you’ll find a mix of boutiques, independent fashion stores, trendy cafés, delis, and bookshops, alongside small art and design shops.

Berger Straße

Berger Straße

For a more authentic and laid-back shopping experience, head to Berger Straße in Frankfurt’s lively Bornheim district. Less glitzy than Zeil or Goethestraße, this long, tree-lined street is dotted with independent boutiques, design and vintage shops, and creative concept stores, interspersed with cafés, restaurants, and bars that give it a distinctly local charm.

Farmers Market (Wochenmarkt Bornheim)

Farmers Market (Wochenmarkt Bornheim)

For a good slice of local life, visit the farmers’ market on Berger Straße, which gathers around the Uhrtürmchen clock tower on Wednesday and Saturday mornings. It’s one of Frankfurt’s largest markets, with a wide range of fresh produce, baked goods, cheeses, and other local treats. It’s a great place to wander, sample local flavours, and soak up the rhythm of Bornheim’s neighbourhood life.

Wertheim Village

Wertheim Village

Wertheim Village is an outdoor shopping area designed to resemble a small town, featuring over 100 outlet stores. Less than an hour from Frankfurt, it’s easy to reach for a day trip, and a chance to give your credit card a good workout while hunting for bargains. Many boutiques offer discounts of up to 60% on the recommended retail price, so there’s plenty to discover, from fashion and accessories to homeware.

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