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The city of Plovdiv is the second largest city in Bulgaria and one of the best-preferred travel destinations, not only because of its huge cultural and archaeological heritage, but also due to its central location, offering a variety of tourist attractions and activities. Due to the diverse opprotunities for tourism, the city has been listed in a number of prestigious ranks, among which European Best Destinations 2016. In 2019 Plovdiv will be European Capital of Culture.