I Love Culture

Lyon is commonly referred to as the gastronomy capital. In the past, this label was associated with sauces and a petit-bourgeois small-town complex. However, with the arrival of the TGV high-speed train connecting Lyon to Paris and Marseille, as well as the winning streak of Olympique Lyonnais in various League Championships, Lyon underwent a transformation. The city now boasts daring architecture, bustling cafés, and avant-garde exhibitions, ushering in a new era.

Also known as Canton, Guangzhou is the third largest city in China. It has long been one of China's main commercial and trading centres and is one of the first cities that opened to the world. As one of the fastest growing cities in Asia, Guangzhou has also seen fast growth in tourism, attracting visitors with its cosmopolitan atmosphere, world-renowned Cantonese cuisine and its vibrant nightlife.

The heart of the Turkish Republic, Ankara, is the second largest city of Turkey after Istanbul. The city lies on the border where east between west. The European and Middle Eastern cultures merged and coloured the city's architecture, food, wine, nightlife, fashion and arts. Drop the anchor in Ankara, as its name suggests, cross the border between tradition and modernity.

Holiday-geared Hammamet has long attracted international vacationers, a fact to which the glorious decades-old Yasmine resort complex serves as testament. The town itself offers just the right dose of thrills to culture enthusiasts looking to break the lethargy of an all-inclusive respite with some sightseeing and shopping – all within the ancient walls of a cream-colored, low-rise Medina.

Already well-known as a business travel destination, Doha, the capital of the State of Qatar, has emerged in recent years as a rapidly developing tourist destination as well. A modern country built on the deep cultural roots of its Bedouin heritage, Qatar presents visitors with a kaleidoscope of fascinating contrasts and experiences; from the tranquillity of the desert to the lively alleys of the souq, from the impressive coastal fortresses to the dramatic high-rise towers, and from the deserted sandy beaches and mangrove lagoons to the elegant residential districts and green parks.

Located in the southwestern region of China, Chongqing is surrounded by rivers and mountains, which lend a unique beauty to this rapidly developing city. With its unique geography, vibrant culture, and modern architecture, Chongqing is a city that has something for everyone. Whether you're interested in exploring the city's history, enjoying the natural beauty or simply marvelling at the modern skyline, Chongqing is a destination that should not be missed.

Reims is one of France's most vibrant and cosmopolitan cities. It offers visitors a great choice of fine restaurants, brasseries, shops, lively nightlife, concerts, festivals, and cultural events, and of course, world-famous Champagne houses to visit and sample the local nectar. With tree-lined avenues, elegant squares, and a magnificent Gothic-style cathedral that played host to the coronation of several kings of France.

Basel is a place of exciting contrasts. Contrasts such as masterpieces of contemporary architecture set against the well-preserved Old Town or the wonderful harmony between the city's cosmopolitan flair and vibrant traditions. And although classical modernism and street art may seem like they are worlds apart, both have a prominent place in Basel. We are in flux, constantly reshaping ourselves. So every time you come to Basel, you will discover something new.